Loic Samson

Loic Samson

Loic has worked at Philip Morris International for 15 years now. Currently, he is the Head of Internet of Things (IoT), where he leads the implementation of IoT Technologies in PMI’s reduced risks product portfolio. He is driven to deliver enhanced and memorable customer experiences through developing the IQOS IoT functionality as well as finding strategic and innovative ways of doing so through hardware, software, platform and analytics