Ownership is changing across all industries, but nowhere is that more obvious than in the automotive world. A perfect storm of economic, social and societal pressures mean the new generation are more urban, more environmentally aware and less able to purchase the volume of cars their parents did.
- • Martin Kristensson, Head of Content Acquisition, Volvo
- • Tom Kirschbaum, COO & Founder, Ally
- • Fredrik Callenryd, Senior Business Analyst, Scania
Niranjan Thiyagarajan, Senior Consultant, Frost & Sullivan Europe