: „The Internet of Things. Yep – it's happening. Google's in, and so is Apple. Here's a breakdown of what it means for you
The Internet of Things may be one of the clumsier buzz terms to come out in recent years but it seems to have caught on nonetheless. Originally coined by marketer Kevin Ashton as the title of a 1999 presentation for Procter & Gamble, the term “Internet of Things” has struck a chord with techies over the decade-and-a-half since its inception.
Put simply the Internet of Things is, like the best technology concepts, built on an insight: that humans have limited time and resources to dedicate to our technology, and as it comes to dominate larger and larger portions of our life (how many times have you checked your emails today, for instance?) some of that decision-making could be more usefully handed over to machines. As Kevin Ashton has noted:
“If we had computers that knew everything there was to know about things -- using data they gathered without any help from us -- we would be able to track and count everything, and greatly reduce waste, loss and cost. We would know when things needed replacing, repairing or recalling, and whether they were fresh or past their best.”